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Jim Murren, chairman and CEO of MGM, is an financial analyst by training with a background on Wall Street. In this interview he tells Video4Good that he approaches CSR projects at his company by crunching numbers and calculating ROI. But he also doesn’t shy away from ideas that don’t have an immediate, clear return.

Investing in people and communities, Murren explains, improves morale and yields spiritual and emotional dividends for employees, management and shareholders. Watch the video and learn more about Murren’s approach to CSR, which won him the 2013 Responsible CEO of the Year Award.